Last updated November 8, 2026
Full transparency: this post is part of my paid partnership with the Clayton Merchants and Business Association (CMBA) to help promote Clayton businesses.
Reeves on South Main, decked out for the holidays.
Reeves is a family-owned store at 16 S. Main Street in downtown Clayton, GA, in business since 1928, with three floors of furniture, clothing, boots, gifts, housewares and grills, plus the Reeves Outdoor Center a few doors down for fishing, archery and hunting gear.
Reeves practically owns its corner of downtown Clayton, and I stop by at least once a month. If you're planning a full day in town, it fits right into my perfect Saturday in Clayton.
At a Glance
- Where: 16 S. Main Street, Clayton, GA 30525, at the corner of Main and Savannah Streets
- Outdoor Center: A few doors down on South Main. Reeves lists it under the same address and phone number.
- Phone: (706) 782-4253
- Website: reeves1928.com
- Main Street hours: Monday to Saturday 10 a.m. to 6 p.m., closed Sunday
- Outdoor Center hours: Monday to Saturday 9 a.m. to 6 p.m., closed Sunday
- Main Street store: Furniture, mattresses, clothing, boots, gifts, housewares, grills and toys
- Outdoor Center: Fishing and fly fishing gear, bows, crossbows, optics and hunting gear
- Bridal registry: At the Main Street store
- Hardware and lumber: Not on Main Street. Go to Reeves Building Supply at 118 Chechero Street.
- Parking: Free downtown
- From Atlanta: About 1 hour 45 minutes
Shopping in Clayton, GA at Reeves Main Street
The Main Street store is the original Reeves location, and it isn't a hardware store anymore. It's three floors of everything else, and one department runs right into the next.
Furniture and Home
The center of the store is a big furniture floor: leather recliners, plaid armchairs, white sofas piled with pillows, wood coffee tables and big glass lamps. A loft wraps around above it with more chairs, beds and lamps. Reeves also carries mattresses, rugs and porch and patio furniture.
The furniture floor, with more in the loft above.
There's also a wall of bedding and pillows, plus a housewares section with dishes, kitchen tools and small appliances.
Christmas trees in the loft, with housewares below.
Clothing and Boots
Reeves has its own line of shirts, with Reeves Outdoors, North Georgia Mountains and Rabun County designs, plus quarter-zips and a wall of hats, including Tallulah River trout patch caps.
Reeves shirts, quarter-zips and trout patch hats.
The boot wall is huge. Keen, Merrell, Danner, Ariat, Georgia Boot, Rocky, Durango, Carolina, Irish Setter and Thorogood are all on it, with Red Wing boxes stacked underneath. Reeves also lists XTRATUF boots and Ray-Ban and Oakley sunglasses.
The boot wall, from Keen to Thorogood.
Gifts, Housewares and Grills
The gift side is candles, cards, figurines, kitchen linens, a Vera Bradley corner and seasonal decor. Reeves lists YETI, Stanley, Solo Stove, Nora Fleming and Mrs. Meyer's, plus Melissa & Doug toys for kids. Grills and outdoor cooking accessories are here too.
Candles and holiday gifts.
The Holiday Market
For the holidays, part of the store turns into a Holiday Market, with wood cabinets full of nutcrackers, snow globes, light-up villages, Santa figures and lanterns, plus ornaments, wreaths and Christmas trees glowing up in the loft.
The Holiday Market, set up through Christmas.
Reeves Outdoor Center: Fishing, Archery and Hunting Gear
The Outdoor Center opened in 2015, a few doors down from the main store. It's a separate shop for hunting, fishing, archery and optics.
Fishing and Fly Fishing
One wall is soft plastic baits from Zoom and Z-Man, and there's a full aisle of spinners, hooks, landing nets and fishing line from P-Line, Seaguar, Stren and Trilene.
Soft plastics, spinners and landing nets.
Rod racks hold Pflueger and Quantum setups under a Duckett Fishing banner, plus kids' rods. The fly fishing corner has RIO fly lines, Fishpond gear, vests and waders, and Reeves lists R.L. Winston, Lamson and Moonshine Rod Co. For a dedicated fly shop or a guided trip, Shady Creek Expeditions is up the street on Main.
Rod racks, fishing line and the fly corner.
Archery and Crossbows
The archery room has a full wall of compound bows from Hoyt, Bowtech and Bear, with a Mathews banner overhead. Two signs on the wall: "Please ask for assistance with bows" and "You dry fire it, you buy it."
The bow wall in the archery room.
Across the room are racks of arrows, bow sights, rests and release aids, with brands like Easton, HHA, Spot Hogg, G5 and Garmin.
Sights, rests and racks of arrows.
Crossbows have their own wall, with Excalibur and TenPoint on display. Reeves also lists Ravin.
The crossbow wall.
Hunting Gear
The hunting section has racks of camo shirts and jackets, hunting packs, trail cameras, traps and rubber boots, and there's also a gun counter.
Camo, packs and trail cameras.
Holiday Events at Reeves (2026)
Reeves posted its 2026 holiday calendar for the Main Street store:
- November 27, Black Friday: Open 9 a.m. to 8 p.m., with 20% off storewide (exclusions apply), swag bags for the first 100 customers, refreshments and Santa from 6 to 8 p.m.
- November 28, Small Business Saturday: Open 10 a.m. to 6 p.m., with 20% off storewide (regular exclusions apply).
- December 3, 10 and 17, Eve With Reeves: Specials from 4 to 6 p.m., with refreshments and a different deal each night.
- December 5, Christmas Parade: Reeves closes at 5 p.m.
- December 12, Pictures With Santa: 3 to 5 p.m., and the store stays open until 7 p.m. for the Cookie Crawl.
- December 14: 12 Days of Christmas daily specials begin.
- December 19: Open 10 a.m. to 7 p.m., with buy one, get one half off storewide from 5 to 7 p.m. (exclusions apply).
- Christmas and New Year's: Closes at 3 p.m. on December 24 and 31, and closed December 25 and January 1.
Call (706) 782-4253 to ask which items qualify for a deal.
My Visits to Reeves
I stop by Reeves at least once a month, and I usually end up at the front, talking with the ladies at the cash register. My favorite part of the store is the people. Everyone is so nice and welcoming, and they always call me the TikTok guy.
A Little History
Lewis F. Reeves Sr. was 18 when he started Reeves in downtown Clayton in 1928 with his wife, Rubye Dickerson Reeves. The business started out in the Derrick Building on Main Street, then moved to the southwest corner of Main and Savannah Streets.
Reeves opened Reeves Building Supply in 1956, joined the Ace Hardware co-op in 1968 and opened the Outdoor Center in 2015. Today it runs eight locations in Clayton, Dillard and Highlands, North Carolina, with more than 140 employees. Reeves calls itself the oldest retail store in Rabun County still owned by its founding family, and the company is heading into its fourth generation of family management.
When to Visit
- Monday to Saturday: Both stores are closed on Sunday.
- Mornings: The Outdoor Center opens at 9 a.m., and the Main Street store opens at 10 a.m.
- November and December: The Holiday Market is set up, and Reeves runs holiday events through December 19.
- October: Clayton's busiest month for fall color, so expect a crowded downtown on weekends.
Mistakes to Avoid
- Showing up on a Sunday. Both Reeves stores in downtown Clayton are closed.
- Looking for hardware on Main Street. Hardware, lumber and paint are at Reeves Building Supply on Chechero Street.
- Skipping the Outdoor Center. It's a separate store a few doors down, with the fishing, archery and hunting gear.
- Dry firing a bow. Ask for help first. The sign is serious: you dry fire it, you buy it.
- Forgetting a gift receipt. For holiday purchases made November 1 to January 1, returns and exchanges are due by February 1.
How to Get There
Reeves is at 16 S. Main Street in downtown Clayton, at the corner of Main and Savannah Streets. From Atlanta, take I-85 north to I-985, which turns into US 23, then stay on US 23/441 north into Clayton. Plan on about 1 hour 45 minutes. Parking downtown is free, so park once and walk Main Street.
Reeves FAQ
Where is Reeves in Clayton, GA?
Reeves is at 16 S. Main Street in downtown Clayton, GA, at the corner of Main and Savannah Streets. The Reeves Outdoor Center is a few doors down on South Main.
What are Reeves' hours in Clayton?
The Main Street store is open Monday to Saturday from 10 a.m. to 6 p.m., and the Outdoor Center is open Monday to Saturday from 9 a.m. to 6 p.m. Both are closed on Sunday.
What does Reeves in Clayton sell?
The Main Street store sells furniture, mattresses, clothing, boots, gifts, housewares, grills and toys. The Outdoor Center sells fishing and fly fishing gear, bows, crossbows, optics and hunting gear.
Is Reeves in Clayton still a hardware store?
Not on Main Street. Hardware, lumber, paint and building materials are at Reeves Building Supply, 118 Chechero Street in Clayton.
When was Reeves founded?
Lewis F. Reeves Sr. and his wife, Rubye, started Reeves in downtown Clayton in 1928. Reeves says it's the oldest retail store in Rabun County still owned by its founding family.
Does Reeves sell fly fishing gear?
Yes. The Reeves Outdoor Center carries fly fishing gear, and Reeves lists R.L. Winston, Lamson, Fishpond and Moonshine Rod Co.
Does Reeves have a bridal registry?
Yes. The Main Street store offers a bridal registry, with gifts, entertaining pieces and housewares.
Is Reeves open on Sunday?
No. Both downtown Clayton Reeves stores are closed on Sunday, so plan your visit for Monday through Saturday.
Make It a Full Day
- Morning: Drive or hike up Black Rock Mountain State Park, about 10 minutes north of downtown Clayton.
- Lunch and downtown: My perfect Saturday in Clayton lays out lunch on Main Street and an afternoon of shops and galleries.
- Fly fishing: Shady Creek Expeditions is Clayton's fly shop on Main Street, with guided fly fishing and waterfall hikes.
- Late afternoon: Moonrise Distillery is a few minutes south of downtown, with $20 tasting flights and a hidden speakeasy.
- Dinner: The rooftop at Friends Clayton Grill on North Main looks out over downtown and the mountains.
- Where to stay: The Cascades Inn in Tiger, just south of Clayton, is a small inn built around a waterfall.
- Heading north: The Dillard House serves family style Southern meals and runs horseback rides, a short drive up US 441.
Plan the Whole Weekend
Clayton is one of the trips in North Georgia Weekends ($79): a Saturday planned hour by hour, plus Friday night and Sunday, three places to stay and a rain plan for every stop. Just want one great day? Start with 5 Perfect North Georgia Saturdays ($9.99).
More in North Georgia, or find a trip by drive time. The Explore Georgia Hiking Club is free, and every pace is welcome.